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6-minute read
Image copyright laws – tips for using images in your marketing
Consistency, creativity, and copyright laws are three things to remember when choosing images in your marketing. Here’s how…
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10-minute read
Can a pop-up shop help online stores attract new customers?
Introduce your product or brand to new customers by opening a temporary pop-up. Here’s how to open a…
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6-minute read
What is a portfolio? A guide for freelance creatives
If you’re a self-employed creative, you’ll likely need to make a portfolio. Looking for tips? Read our guide…
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6-minute read
Visual merchandising – tips for your small retail business
What is visual merchandising? Learn how your shop’s interior and exterior can help attract new customers and drive…
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9-minute read
How to start a blog – tips from a professional writer
How do you start a blog and begin to earn money blogging? Learn how to get started and…
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9-minute read
How to make a YouTube video – marketing tips, tricks, and techniques
Ever wondered how to make a YouTube video? Discover YouTube strategy and topics to help market your small…
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7-minute read
How to make money on Pinterest – build a brand and monetise pins
More than recipes and wedding inspiration, Pinterest is a useful tool for selling products, brand awareness, or making…
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7-minute read
Black Friday: is it helpful or harmful to small businesses?
From shutting their websites to supporting ‘Colour Friday’, here’s how small businesses are responding to Black Friday. Read…
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7-minute read
Customer journey map template – why every small business needs one
Put marketing theory into practice by creating a customer journey map for your small business and attract more…
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8-minute read
Product photography for small businesses – how to take better photos
Learn how to take excellent product photography to help sell your items with these simple tips. Keep reading…
This content is for general, informational purposes only and is not intended to provide legal, tax, accounting, or financial advice. Please obtain expert advice from industry-specific professionals who may better understand your business’s needs. Read our full disclaimer
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